The Rise of The Bushiban in Taiwan

By Jonathan Chandler

Originally published in The China Post, Sunday, Oct. 5, 2008; this is the exclusive online publication for The Wild East.

In 2007, after 23 successful years my Taipei English language school and UK Study Travel business, along with countless other Taiwanese SMEs, suddenly collapsed. Now in Shanghai having established a thriving base of high-end business clients, I still feel as though hit by a speeding truck. Reflection from a distance of time and space still begs the question what exactly caused the Maya-style apocalypse that hit Taiwan’s SMEs, in particular the English private school – fondly known as bushiban.

Back in 1985, it was a golden era for the English language trade. If you looked vaguely Caucasian, you were literally dragged off the streets, handed wads of cash and asked to sing a ditty to a bunch of bemused kiddies.

The dilemma for parents of young students was the same as it had been since the days of Confucious: the ultimate goal of high scores in the college entrance examination ten years down the line, one of which test subjects was English.

There was a snag: in those days English wasn’t taught at elementary school.

So to supply the demand, a few high quality private English language institutions such as mine were started with immediate success… along with plenty of unspeakably awful “schools” employing unqualified, inept and downright sinister instructors and methods – some of which apparently still survive to this day.

Parents reasoned that if they could get their kids proficient in English (grammar, speech and writing), by sixth grade of elementary school, that would eliminate the stress from at least one subject once inside the pressure cooker of junior high.

Adding to the incentive for parents to send their children to high-quality schools, local English teachers at junior and senior high school (in those days and to some extent still), couldn’t speak the language and the rote learning taking place in schools produced nothing but grammar-memorized, mesmerized youth who once the last final test was over promptly forgot the lot, slung their English books in the bin, retaining nothing but a loathing for the language ever since. And who could blame them? So for the time being foreign teachers were very welcome whatever their hue, so to speak.

That was when the other shoe dropped.

Parents, teachers and interested local parties realized the great cash cows these bushibans were and began to emulate them. The result was a tsunami of English language entities.

You couldn’t walk down a street in the tiniest village in Taitung County without tripping over one. With this tidal bore of bushibans came scant respect for standards and so-called English schools opened with totally unqualified teachers, no real methodology and a few textbooks. (BTW, the English publishing business on Taiwan is huge and vastly corrupt- another story).

Then along came an amiable, barefoot Australian called David McCall (Mo Da-wei) and the English language scene on Taiwan was never the same…

TO BE CONTINUED.

3 thoughts on “The Rise of The Bushiban in Taiwan

  • November 16, 2010 at 12:41 pm
    Permalink

    Great history lesson! I always had a hunch much of what you revealed has been the case. Now it seems the elementary schools are stepping up the quality of English they teach. More and more we see foreigners moving into elementary schools, where the benefits are so much better (as well as the treatment!) That is, if they have a teaching certificate. I wouldn’t be surprised if the cram school someday will be a small thing again, especially since so many of them operate illegally anyway.

    When will you finish this article? I’d also like to see one about the English publishing business in Taiwan, which you hinted at.

    Reply
  • Pingback: Jobs hawks tea in Taiwan | FairerPlatform

  • May 30, 2017 at 5:24 am
    Permalink

    Hello
    My name is Silke.
    I knew and was a close friend of Mr.David McCall (Mo Da-wei) who sadly passed away last year … I would love to read more about your story and experience with him if appropriate.
    Mo Da-wei or as I called him David was a wonderful, kind men and had a huge heart for the less fortunate.
    Our World has lost a beautiful Soul and I hope to hear back from you.
    Love and Peace
    Silke

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *